A hashtag the metadata tag prefaced by the hash (or pound) sign, #. Hashtags alive and well in microblogging, photo-sharing on TikTok,...

In a world overflowing with social media and digital growth what will make your brand stand out? Will you join in on the newest TikTok...

One of the biggest issues I see is a client who doesn’t have their vector logo. When asked for their logo they give a jpg or png that has...

Choosing the right colors for your brand image is a matter of psychology. Have you ever wondered why most fast food uses reds and yellows...

So you want to get social with your brand? First make sure you are using the platform to your brand’s advantage. Lots of companies do not...

Two coffee cups walk into a bar … One cup gets star treatment. Joe, great to see you again! What can I get for YOU today? The other...

Every brand needs to find their true voice, their real identity. You can’t be everything to everyone so stop trying. Your mission and...

Defined your brand is that gut feeling, that reaction someone has when your business' name is mentioned. It is the WHY you went into...